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Prolific are developing the tech to make it easier than ever to collect samples representative of the UK and the US.

Keen to hear more? Enter your details below and we'll keep you informed on our progress. If you're a researcher, and want to help us 'alpha test' our new tech, then let us know!

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What will Prolific's representative sampling tool be like?

The tool we are developing will enable census-matched, cross-stratified quota samplingIn other words, it will break down your intended sample size into subgroups: each proportional to a different segment of a national population. Initially, we’ll offer cross-stratification on sex, age and ethnic group, and use census data to ensure proportional representation of these strata in your sample.